Cocktail cult with tradition
The trade fair appearance of our customer CAMPARI has a new theme every year. In several voting rounds, exhibition stands are created that impress with great attention to detail. It is not surprising that the CAMPARI stand with its inviting bar atmosphere has meanwhile become a special highlight at the BCB.
The best bar in Berlin
Since 2015 we have been creating on the following topics: From the “World of Negroni” (2015) to “The Library” (2016) to “The Art of Hospitality” (2017) to the replica of the legendary “Camparino” (2018). What all the CAMPARI stands have in common is their prominent centerpiece, the bar. Since the BCB is a regular bar, the demands on its structural properties are particularly high. In this respect, it not only has to meet the highest requirements visually and qualitatively, but also has to be functional and particularly robust.
100 years of Negroni
This year’s motto of the 90 m² exhibition stand was “100 Years of Negroni”. The world-famous Italian cocktail with its ingredients gin, vermouth and of course CAMPARI has been recognized by CAMPARI all year round. A specially designed logo and an elaborately shot short film formed the basis of the 2019 CAMPARI stand design. The round bar in gold look with its five meters in diameter and over 14 meters of bar area was in the Look & amp; Feel based on the bar from the short film.