Our e.w.enture Teams cover thousands of kilometers every year on behalf of our clients. But sometimes, the beauty lies so close: In February, we had the opportunity to design and build two custom trade fair stands for new clients at the Munich jewelry and watch fair Inhorgenta.
The jewelry manufacturer Niessing and the watchmaker POINT TEC shared one goal: to showcase their valuable creations in the best possible light amidst the bustle of the fair. That’s where we came in, creating two tailor-made trade fair concepts—true showpieces from e.w.enture.
Individual Elegance – The Stand for POINT TEC
The Ismaning-based watch manufacturer POINT TEC decided to leave its previous stand behind and embrace a new concept. The result: a 130 m² open stand that impresses with timeless, premium design.
Our task was to transform the former system-built stand into a calmer, more refined presentation that reflects the quality and exclusivity of POINT TEC watches. With clean lines, high-quality materials, and a carefully curated layout, the stand became the perfect showcase for the company’s exceptional timepieces.
A Bright Future – The Stand for Niessing
For the heritage jewelry manufacturer Niessing, founded in 1873, we developed a modern and inviting stand concept that stood out with its atmospheric lighting design. The 94 m² booth was divided into two clear areas: one for meetings and one for product display.
A particular highlight was the printed, semi-transparent graphic frames with integrated LED lighting, which not only created atmosphere but also perfectly showcased the exhibits. The concept was rounded out by three freestanding product islands and wall-integrated showcases that presented Niessing’s rich jewelry culture in a striking way.
Two Premieres, Two Successes
Both new clients were more than satisfied with their debut at Inhorgenta—and the journey continued right away: we had the privilege of rebuilding both stands at Baselworld.
Two successful premieres, two delighted clients—we are proud of these projects and look forward to a long and prosperous partnership with Niessing and POINT TEC.
