Project

Carsino – Smart Electric Drive Show

2017

Carsino – Smart Electric Drive Show

Carsino, smart electric drive – market launch with live show in Munich. For the market launch of the new smart electric drive models, smart developed an extraordinary event concept: the “smart electric drive Carsino”. Under the motto “Bet your car, win a smart”, fans and interested parties from Germany, Spain, Belgium and the Netherlands were able to apply online to compete against each other at a big live event. The stake was your own vehicle - pressed into an oversized cube, it became the central symbol of the competition. The four finalists competed against each other in an exciting live show at the Bavaria Filmstudios in Munich at the beginning of September. The dice with the highest number decided who won a new smart fortwo electric drive. e.w.enture took over the development, planning and implementation of the entire grandstand system including all ancillary buildings, right through to the final execution, assembly and dismantling as well as the entire logistics. With precise organization and technical know-how, we ensured a smooth implementation and an impressive live show for the market launch of the electric smart models.

Daimler AG

Client

Event construction | Studio construction

Service

2017

Year

1000 m²

Area

e.w.enture GmbH

Project management

Munich

City