Volkswagen – New Multivan Experience

Dealer presentation of the latest Multivan generation from Volkswagen – An event on the Costa de la Luz. In November 2021, the dealer presentation of the latest Multivan generation from Volkswagen took place on the picturesque Costa de la Luz around Cádiz. We were responsible for the detailed planning, logistics, and fit-out, as well as furnishing at various locations. Our tasks included the construction of a functional and inviting reception area at the airport, including a large check-in installation. For the product show, we created a modern and atmospheric space with clearly defined areas, including reception and entrance zones, workshop rooms, and an elaborately designed stage. This was realized as a room-within-a-room structure with a turntable, audience podiums, large-scale wall structures, and matching furniture. The biggest challenge was to meet the diverse requirements of the locations while ensuring a high-quality, consistent, and timely implementation that impressively conveys Volkswagen's brand message.