Project

Volkswagen – Golf IV presentation

2008

Volkswagen – Golf IV presentation

Premiere of the 6th generation of the Volkswagen Golf – a miniature version of Autostadt in Iceland. For the premiere of the 6th generation of the Volkswagen Golf, we implemented a unique project: a miniature version of Wolfsburg's Autostadt was created in Iceland's spectacular volcanic landscape. For the dynamic press presentation, we erected this imposing structure, which was not only architecturally impressive but also posed an enormous logistical challenge. Erecting it in this extraordinary environment represented one of the greatest structural feats in the company's early history. With the utmost precision and expertise, we succeeded in realizing the structure amidst Iceland's wild nature – a project that not only demonstrated our team's technical capabilities but also impressively showcased the strong connection between design, functionality, and the Volkswagen brand.

Volkswagen AG

Client

Mobile Rooms

Service

2008

Year

1.500 m²

Area

e.w.enture GmbH

Project management

Reykjavík

City