Project

BMW – X5 World Premiere

2013

BMW – X5 World Premiere

BMW X5 World Premiere – Spectacular timber structure for an exclusive brand presence in Vancouver. For the world premiere of the new BMW X5, we created an impressive timber structure in Vancouver that represented the BMW brand in an extraordinary way. The temporary building was entirely developed in Munich and assembled on-site by our e.w.enture team. This timber structure combined modern design with sustainable materials and created a striking backdrop for the presentation of the new BMW X5. With this project, we once again demonstrated our expertise in event and trade fair construction – also overseas – and created an unforgettable experience that was both innovative and brand-consistent.

BMW Group

Client

Mobile rooms

Service

2013

Year

400 m²

Area

e.w.enture GmbH

Project management

Vancouver

City