BMW – THE NEW i7 EXPERIENCE

"THE NEW i7 EXPERIENCE" – "Forwardism" in Mallorca: At the end of 2022, "THE NEW i7 EXPERIENCE," one of BMW AG's largest event formats, became an absolute highlight. Over 2,000 dealers and partners from around the world traveled to Mallorca to experience BMW's latest innovations and technologies firsthand. e.w.enture GmbH was responsible for the entire execution planning and construction of the exhibition stand construction and furnishings. Planning began at the end of August, construction began in September, followed by the event in October and November, with a total of 23 successful runs, each as an exclusive two-day dealer event for each visitor group. Thanks to our precise planning and excellent execution, we contributed to making this event an unforgettable experience – both in terms of the structural design and the logistical implementation.