BMW – M Power Days (IPV)

International Media Launch BMW M Power 2.0 – Adrenaline, Asphalt, and Architecture. In early summer 2021, the engines roared: For an exclusive circle of 50 journalists, we staged the spectacular BMW M Power Days in Munich and Maisach. Under the strictest hygiene measures – safety first, but with style, please – we, as e.w.enture GmbH, took over the detailed planning and high-quality construction of this premium event. Two impressive locations in Munich and the test track in Maisach became the stage for the eagerly awaited product launch of the BMW M3, M4, and M4 Convertible models. Our task: to create spaces that impress not only visually but also emotionally. From the meticulous design to the robust implementation – we ensured that the speed and dynamics of the vehicles were also palpable in the event architecture. Elegance, functionality, and attention to detail made this event unforgettable for everyone involved. As e.w.enture GmbH, we stand for the highest quality – from planning to implementation. Pictures say more than a thousand words: Let our gallery inspire you!